The UK-based not-for-profit campaigning for more environmentally sustainable public transport.
Our brand information and resources are located here.
Need to find our Brand Stock Image library? Visit this link instead: http://tiny.cc/bsplibrary NOTE: You need permission from us before you use any of these photos online.
Colours
Pure Black
#000000
RGB 0, 0, 0
Pure White
#FFFFFF
RGB 255, 255, 255
Onyx Blue
#131E29
RGB 19, 30, 41
Northants Pink
#FB127E
RGB 251, 18, 126
Files
Core Brand
Sustainable Transport Northamptonshire Logo
Sustainable Transport Northamptonshire Icon
Sustainable Transport Northamptonshire Brand Photo
South Northants Link Logo
Weedon Station Project Logo
transportDoodles Logo
Campaign Brand Photos
South Northants Link Brand Photo
Weedon Station Project Brand Photo
MKtram Brand Photo
South Midlands Tram Brand Photo
Examples
One of our whitepapers showcasing the Sustainable Transport Northamptonshire logo
One of our internal reports showcasing the old Sustainable Transport Holdings logo, and certain internal logos
Fonts
Inter
Light, Regular, Medium, Semibold, Bold, Link
Inter is our primary font. We use it for almost everything and anything we can, with a few exceptions. Use it for the following:
- Our online websites where possible.
- Our logos, and when creating new logos.
- On social media posts.
- On economic analyses, project reports, and research papers
If Inter isn't able to be used for the above tasks, use DM Sans.
DM Sans
Regular, Bold Link
DM Sans is the newest member to our design system, and we use it for everything Inter doesn't cover, such as:
- On mini-reports and meeting notes
- On meeting agendas
- On certain online websites, where Inter cannot be used, and where Open Sans should not be used.
If Inter or DM Sans isn't available to use for the following tasks, use Open Sans.
Open Sans
Light, Regular, Semibold, Bold Link
Open Sans is our Backup font. It's used when Inter and DM Sans aren't available, and also for the following:
- A tertiary font for social media posts.
- Certain mini-reports and meeting notes/agenda's.
- Gitbook instances.