Liftoff Leads & SEO

Brand assets & information.

Colors

Vibrant Green (Primary)

#91bc3e
RGB 145, 188, 62
CMYK 49, 7, 100, 0
Pantone 368 C

Vibrant Green (30% tint)

#deebc5
RGB 222, 235, 197

Deep Green (Secondary)

#096f39
RGB 9, 111, 57
CMYK 89, 31, 100, 23
Pantone 7733 C

Salmon (Optional Accent)

#fe6366
RGB 254, 99, 102

Files

Logo Files

svg
Liftoff Leads Logo (CMYK)
svg
Liftoff Leads Logo (White)
svg
Liftoff Leads Icon CMYK
svg
Liftoff Leads Icon White

Examples

Type Guidelines

Fonts

Baloo

Bold (700)    Link

Headings and subheadings. Can be used in all caps for short phrases, but full headlines or sentences should be in normal caps.

Lato

Regular (400)    Link

Use for body copy and all other text.