
This page includes color codes, font styles, and image direction—plus logo files and examples of the brand in use.
Colors
SEW Red
#FF0000
RGB 255, 0, 0
CMYK 1, 98, 94, 0
Near Black
#101010
RGB 16, 16, 16
Dark Blue
#00476B
RGB 0, 71, 107
CMYK 100, 73, 36, 21
Med Blue
#006D9E
RGB 0, 109, 158
CMYK 91, 53, 18, 2
Bright Blue
#2799CB
RGB 39, 153, 203
CMYK 75, 25, 6, 0
Gray
#808080
RGB 128, 128, 128
CMYK 0, 0, 0, 50
Background Gray
#F2F2F2
RGB 242, 242, 242
Files
Examples
Fonts
Styles
Heading 1
Font: Quasimoda
Weight: 800 (black)
Size: 55
Line height: 66 (1.2)
Uppercase
Heading 2
Font: Quasimoda
Weight: 800 (black)
Size: 35
Line height: 42 (1.2)
Uppercase
Heading 3
Font: Quasimoda
Weight: 800 (black)
Size: 20
Line height: 26 (1.3)
Title Case Capitalization
Heading 4 (Quotes or Intro Text)
Font: Roboto
Weight: 400 (normal)
Size: 27
Line height: 38 (1.4)
Body Text
Font: Roboto
Weight: 400 (normal)
Size: 16
Line height: 25 (1.5)